PUBLIC
RELATIONS
SPECIALISTS

Check out these five case studies where Marocchi Media helped businesses and organisations deliver their messages to the community.

Solution One
Marocchi Media was engaged to assist the board of a major ASX-listed company deliver its key message to shareholders through the local media during an attempt by a major shareholder to remove the board.

Organising several television, radio and print interviews for the chairman of the board, Marocchi Media ensured the board’s simple but effective message was constantly reinforced to local shareholders during the heated two-month campaign.

The success of the local media campaign played a key role in the overwhelming vote to retain the existing board at the extraordinary meeting of shareholders.

Solution Two
A major player in the Australian construction industry sought the assistance of Marocchi Media to build a positive relationship with the community surrounding a controversial new industrial project.

Follow years of bad publicity and ill feeling towards the proposed project in the local community, Marocchi Media generated several stories in the local media which highlighted the company’s genuine aspiration to be a good corporate citizen and play a positive, active role in the community.

The successful media campaign helped improve the relationship between the company and the local community.

Solution Three
When a start-up iron ore miner need help with its investor relations, Marocchi Media used its comprehensive suite of communications solutions to make sure the company presented a professional image.

We developed various corporate documents for the company, including a prospectus, annual reports, company profiles, presentations and a website.

The company is now a major player in the iron ore industry in Australia.

Solution Four
When the firm running an industry campaign against an unfavourable Government proposal needed to get its case across to the Western Australian public – it chose Marocchi Media to deliver the message.

Through our extensive contacts in the Western Australian media, we were able to make the launch of the campaign a major Sunday news story in the print, radio and television media.

Marocchi Media also developed an informative website for the campaign.

Solution Five
A national sporting body engaged Marocchi Media to raise the profile of this minority sport across Australia.

Marocchi Media delivered the sport unprecedented media exposure with stories featuring in Inside Sport magazine, metropolitan daily newspapers in Victoria, South Australia and Western Australia, and television and radio programs across the nation.

Overseeing the media operations for the sport’s inaugural national league, Marocchi Media coordinated a press conference with an AFL superstar, who had played the sport as a junior, to promote the league’s grand final.

The coup ensured the grand final was heavily promoted on commercial television and allowed the sport to brace the pages of the Herald Sun for the first time in 20 years.